Claritas Hispanicity Storyboards
Know More About Hispanic Audiences
To connect with Hispanic consumers, you need to go beyond in-language and focus on being culturally relevant. Using Claritas’ Hispanicity™ Storyboards, marketers can leverage Claritas’ deep understanding of the Hispanic consumer to tailor messaging and promotions specific to the wants and needs of the Hispanic consumer. Further segment Hispanic audiences and gain a better understanding of their level of acculturation and insights into their ancestry, socioeconomic status, lifestyle, behaviors, and more!