News

Forget scouring press releases and chasing headlines – we've curated a library of the latest buzz surrounding Claritas, all neatly packaged for your information pleasure.

Dive into exclusive interviews, insightful third-party coverage, and even a peek behind the curtain at our groundbreaking innovations. So, grab a cup of coffee, settle in, and prepare to be informed, inspired, and maybe even a little surprised by the world of Claritas. Welcome to the insider's view!

Claritas Unveils a First-of-Its-Kind AI Broadcast Attribution Solution

August 19, 2024

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Claritas Releases the Most Comprehensive and Representative Demographic and Cartographic Data Available to Help Marketers Achieve Superior ROI

April 23, 2024

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AnalyticsIQ and Claritas Expand Partnership to Boost Results for Financial Services Marketers with P$YCLE Premier

February 16, 2024

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Nielsen spinoff Claritas expands C-suite with firm’s first chief AI officer

January 2, 2024

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Claritas & Magid Partner To Provide Unparalleled Targeted Marketing Solutions To The Streaming Ecosystem

December 28, 2023

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Claritas Appoints Rex Briggs as Its Chief AI Officer

December 5, 2023

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New Claritas Report Projects that Remaining Lifetime Spending for the Average Hispanic Household Will Reach Nearly $2.5 Million

October 4, 2023

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Claritas acquires Bay Area AI marketing company ArtsAI

September 13, 2023

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Claritas Acquires ArtsAI, the Fastest Growing AI Company in the Ad Technology Sector

September 12, 2023

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ArtsAI is Inc’s Fastest Growing Ad Technology Company Two Years In A Row

August 17, 2023

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AnalyticsIQ and Claritas Partner to Drive Marketing ROI with PRIZM Premier Segmentation

August 1, 2023

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Barometer, ArtsAI Team To Increase In-Campaign Visibility For Podcast Advertisers

May 16, 2023

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Claritas and Affinity Solutions Partner to Power Brand ROI – Exactly How and Where Consumers Spend their Money

January 24, 2023

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New Claritas Report Reveals that the U.S. Hispanic Population Grew 89% Since 2000 – and Will Exceed 74 Million Consumers by 2028

September 15, 2022

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Claritas Transforms Multi-touch Measurement with the Release of its Attribution 3.0 Solution

August 23, 2022

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Onovative Partners with Claritas to Integrate P$YCLE® Premier Segmentation Data into the Core iQ Platform Designed for Financial Marketers

July 18, 2022

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Claritas Projects Hispanic Consumers Will Account for 67% of Total U.S. Population Growth in the Next Five Years

September 20, 2021

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Claritas Consumer Data Now Available on Narrative’s Data Streaming Platform

July 8, 2021

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Centriply + Claritas, now enabling data-driven linear TV ad campaigns at the household level

June 2, 2021

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New Claritas Report Gives Marketing Industry Valuable Insight into the U.S. Black Multicultural Consumer

March 30, 2021

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Total Annual Spending by U.S. Hispanic Households To Reach $978 Billion in 2020 – Higher Than Any Other Minority Consumer Group

September 17, 2020

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Claritas Analyzes 834 Million Podcast Impressions and Finds that Podcast Lift Rates are up to 30X Higher than Other Channels

September 9, 2020

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Claritas and E Source Join Forces to Help Energy and Water Companies Create More-Powerful Marketing Campaigns Through Superior Customer Data

June 11, 2020

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Claritas Supports White House COVID-19 Relief Efforts Using Data-Driven Intelligence

April 20, 2020

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New Study Finds that Podcast Advertising Campaigns Resulted in an Average 10 Times Lift Relative to Print, Digital and TV

February 17, 2020

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Entercom Partners with Claritas to Launch Marketing Campaign Measurement for Podcasts & Digital Audio

January 23, 2020

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