Growth Marketing Tactics | A Claritas Fireside Chat
Over 60% of marketers measure the success of their content marketing strategy through sales, but is that the only metric that matters?
We sat down with Jeanna Barrett, Founder and Chief Remote Officer of First Page Strategy recently to discuss marketing success and how to get there with growth marketing tactics that work. First Page is an award-winning, remote growth marketing agency that has a proven track record of success for its clients, and they were kind enough to share their wisdom with us.
In this 20-minute conversation, you’ll learn:
– The key steps companies should incorporate into their strategy to ensure growth
– The areas of growth marketing businesses forget, and the areas they spend too much time on
– Why auditing your content, CRM, and SEO is important and how often you should do this
– How to repurpose content when it initially underperforms
– Ways to deal with competitors who publicly attack your company or products
– Cost-effective ways to go to market without breaking the bank